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How Zero-Click Search and AI Bots Hit Make-Money-Online Sites
AI Overviews cut outbound organic clicks by 39.8 percent in one randomized study, and zero-click searches rose by 34.5 percent [s2]. Affiliate economics are still heavily click-based, so affiliate and coupon income falls with those clicks [s3]. Anthropic's Claude requested nearly 71,000 pages for each referral in June 2025 [s4].